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Instructional Units | Fashion Marketing
       
Curriculum Map for: Introduction to Fashion Marketing
CTAE Foundation Skills
NBEA National Standards
Substitute Teacher / Emergency Unit Plans
Marketing Resources
Course Number: 8.413
 
Unit Number: 1 2 3 4 5 6 7 8 9 10 - Foundation Skills
 
Unit 1
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 1: The Nature of Fashion


 FM-1 a-d ELA10RL5
SSEMA1
SSEIN1
6 HRS.
 Timeline Worksheet
Fashion and Economics
Fashion Economy Vocabulary
Fashion Statement Definition
Types of Businesses
Clothing Origination Activity
Fashion Economics Vocab Sheet KEY
Fashion Economics Vocab Worksheet
Fashion Marketing Vocabulary List
Fashion Vocabulary Worksheet and Answers
Fashionology Project
The Devil Wears Prada Activity Plan
World of Fashion Test

Unit 2
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 2: History of Fashion

FM-2 a-b SSEF4
SSEIN1
10 HRS.
 Fashion History (alternate PP)
Fashion History
Alt Fashion History Project and Rubric
Fashion History PP Project
Unit 3
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 3: Trends in Fashion

FM-3 a-f ELA10RC4
7 HRS.
 Designer Biography Activity
Fashion Leaders Activity
Nature of Fashion Activity
Fashion Movement Day 2
Alt Designer Biography
BAD FAD Activity for Economics
Fashion Movement Portfolio
Unit 4
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 4: Design, Color and Texture

FM-4 a,e,f ELA10RL5
10 HRS.
 Textile Fabrics and Finishes
Textile, Fibers and Yarns
Texture in Fashion
Costume Designer Textile Project
Fiber and Weave Lab Sheet
Fiber Research and Presentation Rubric
Flammability and Solubility of Fibers
Textile and Fabrics Test
Textile Fibers and Yarns Noteguide
Textile, Fabrics and Branding Test
Unit 5
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 5: Marketing in Fashion

FM-5 a-e ELA10RCA
8 HRS.
 Consumer Group Activity
Selling Your Line p. 1
Selling Your Line p. 2
Buying Fashion
Fashion Advertising and Promotion
Fashion Businesses
Fashion Marketing
Fashion Marketing-Pricing
Fashion Products and Planning
Fashion Promotion
Pricing and Credit
Segmentation
Special Promotions
Unit 6
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 6: Distribution in Fashion

FM-6 a-c ELA10RC4
4 HRS.
 Distribution in the Fashion Industry
Retail Strategies Location
Trade Interaction Activity
Trade is a Two Way Street Activity
Virtual Shopping Trip
Unit 7
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 7: Fashion Promotion

FM-7 a-d ELA10W1
15 HRS.
 Ad Rates
Advertising Fashion
Display Rubric
Dress It Up Activity
Fashion Marketing Basics
Fashion Marketing Jeopardy
Fashion Marketing Part 2
Fashion Marketing Review
Fashion Marketing
Fashion Marketing-Promotion
Fashion Merch. Promotion Activity
FavoriteJeansActivity
FavoriteJeansRubric
Market Segmentation
Marketing Jeopardy
Marketing to Teens Activity
Print Ad Analysis Activity
Project Runway Activity
Promoting Fashion Events
Shopping Bag Activity
The Best Promotion Case Studies
Trends in Fashion Marketing
Visual Merchandising Boxes
Visual Merchandising
Unit 8
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 8: Retail and Marketing Centers

FM-8 a-e ELA10W1
ELA10RL5
5 HRS.
 Capitals Info
Capitols Answers Map
Capitol Worksheet for Students
Fashion Statement Definition
Fashion Capitols Map
It's Your Turn - Fashion Retailers
Non Store Retailing
Podcast WKS
Retail Success Podcast and Rubric
Store Layout Design
Unit 9
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 9: Technology in Fashion

FM-9 a-c ELA11W3
2 HRS.
 N/A
Unit 10
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 10: Market Research in Fashion

FM-10 a-e ELA10C1
ELA10LSV1
MC3P1
MC3P2
MC3P3
SCSh3
15 HRS.
 Collecting Information
Creating a Survey
Market Segments and Positioning
Marketing Research Event
Segmentation
Using Market Research
Collecting Information About the Fashion Industry
Unit 11
GPS
Academic Standards
Time*
Instructional Materials, Notes, etc.
Unit 11: Careers in Fashion Marketing

FM-11 a-d ELA11W3
6 HRS.
 Bingo-Marketing Careers
Career Grading Rubric
Catch A Career Activity
Catch a Career Rubric
Fashion Industry Career Plan and Information Sheet
Fashion Marketing Career Portfolio
Fashion Show for Career Dressing
If I Were an Article of Clothing Activity
Retail Professional Interview Questions

Return to Top - Unit Number: 1 2 3 4 5 6 7 8 9 10 - Foundation Skills

CTAE Foundation Skills

CTAE Foundation skills are an integral part of each of the GPS standards. These units are intended to supplement teaching of the foundational skills. The teacher should select units and lessons for the foundation skills that most closely match the program area, grade level, and needs of the students.
 

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